Monthly Archives: April 2015

La Parva

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Cadillac x LIFERS: The Seasons Collection “Snow”

Cadillac is partnering with The LIFERS Project and photographer Matt Alberts to create “The Seasons Collection,” a multi-media photography collection of adventure sports-driven stories about people who push the limits in pursuit of their passion. (more…)...

Every Day is Earth Day at Mervin Mfg

Mervin Manufacturing is the hands-on factory where our dream boards are made and ideas can go from your mind to paper to reality under your feet in 24 hours. Mervin is the foundation of our company and lives. For us, when we talk about a dream board we are not just thinking about how...

Old World / New Perspective – Pat Moore: Blueprint – Season 2 Ep 6

Frustrated by crappy conditions in North America, Pat Moore sets his sights on Europe and books a flight to Switzerland for his first-ever European Pow filming trip. He arrives in the Alps to find fresh powder and an all-star crew to shred with: Jake Welch, John Jackson, Nicolas Müller, & Jake Blauvelt. The group vibe...

Seb Toot’s Part 2015

Seb Toots never fails to amaze us. Everything he puts out is jaw dropping, on point action and we just can't get enough of this Canadian shreducator. Check out his latest work and let us know what you think in the comments below! (more…)...